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CRM and Digital Growth for UK SMEs

Built by someone who has run the systems

 You've got a CRM no one uses, email that converts no one, and a website that loses enquiries. This is fixable. I have spent over a decade doing exactly this. 

Laptop on desk

£41m

Online revenue managed. The Jockey Club.

45%

CPA reduction. 80% more leads. Sopro.

34%

Database growth in 12 months. Goodwood Estate.

10+

Years running the systems, not advising on them.

Sound familiar?

Your CRM is a contact list, not a sales tool

Leads go in. Nothing happens. No pipeline. No follow-up. No visibility over who is close to buying and who went cold three months ago. 

Your email goes to everyone and converts no one

Same message, same list, every time. No segmentation, no automation. Open rates are falling and you are not sure why. 

Your website gets traffic but loses enquiries

 People visit, look around, and leave. No clear next step. No capture. No follow-up. Traffic that does not convert is wasted spend. 

How Can I Help

CRM Setup and Development

Fix your pipeline, structure your data, build automation that works. Your platform or a new one. Set up and handed back, or managed ongoing. Your choice.

Email and Automation

Segmented campaigns and lifecycle flows that convert. No more sending the same thing to everyone and hoping for the best. 

Conversion and Customer Journey

Find where leads are dropping off and fix it. More enquiries from the traffic you already have, without spending more on ads. 

Reporting and Data Foundations

 Clear, reliable visibility over what is working. Built to inform decisions, not fill decks with numbers that do not mean anything. 

Local Search and GMB

 Show up when local customers are searching for what you do. GMB managed, optimised and kept current. 

Website and Ecommerce Builds

 Conversion-focused websites and Shopify or Squarespace ecommerce setups for retainer clients. Built to capture leads and sell, connected to your CRM from day one. 
Matt Coffee Shop

Built by someone who has run the systems, not just advised on them.

I have spent over a decade inside serious businesses fixing the same problems I now fix for clients. The Jockey Club. Goodwood. Sopro. Accord Healthcare. Real systems, real revenue, real accountability.

Based in North Devon, I built Surfon for growing SMEs across the South West and nationally,  businesses that have exactly the same problems as those big organisations, but almost no access to the level of experience required to fix them properly.

Worth being straight about

Not an agency

No account team. No junior doing the work while someone else presents it. You get me, on everything, every time.

Not tied to any platform

Not paid to recommend HubSpot or anyone else. The recommendation is always what is right for your business at your stage, full stop.

Not for everyone

Need a brand built, ads managed, or social content created? Wrong person. Need your digital foundations to actually work? Right person.

Not sure where to start?

Book a free 30-minute audit. I look at your actual setup, tell you what is broken and what to fix first. No pitch. No obligation. You leave with a clear action list either way.